LiveRamp

We’ve mapped more than hundreds of millions companies and 80 million contacts in the Dun & Bradstreet Data Cloud to more than 350 million corresponding cookies and mobile device IDs. With 700+ deterministic segments, 195+ predictive segments, and 300+ company name segments, your ads will better target your B2B audiences. When your ads reach the right people at the right organizations, you’ll increase awareness, consideration, preference, and leads.

Your B2B audience uses social media. Get in front of them with this incredibly engaging medium with Dun & Bradstreet’s B2B dataset. You can now target your product or service across Facebook, X (formerly Twitter), and LinkedIn, reaching your audience across platform and device — wherever they spend their time. Choose from the 1,200+ pre-defined segments or a custom ABM segment to reach the right users.

Reaching your B2B audience on TV was previously cost prohibitive, and not nearly targeted enough. That’s all changing. With Dun & Bradstreet Audience Targeting integrated into LiveRamp, the same deterministic B2B dataset can now be used to power TV campaigns. Get the precision of digital advertising with the reach and richness of television.