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Data Offering

D&B Consumer Intelligence

Integrate robust demographic, psychographic, and behavioral data with digital and offline insights to precisely target, segment, and scale omnichannel campaigns.

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Reach and Engage Your Ideal Buyers

Reaching your ideal buyers is crucial for building quality pipeline and driving sales. D&B Consumer Intelligence™ helps you target a large and diverse audience by enriching identity and attribute data. It enables a comprehensive customer view and enrichment, enhancing personalization and optimizing omnichannel reach.  

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How D&B Consumer Intelligence Can Help

Our extensive data offerings enable you to reach the right audiences at the right time, while minimizing compliance risk.

Access offline and digital consumer data tagged with a unique, persistent key to precisely track customers and prospects across devices and attributes.

Target with Precision

Unlock a comprehensive customer view with composable, validated data and persistent consumer keys for better campaign outcomes.

Expand Your Outreach

Fill data gaps to improve engagement and incorporate additional marketing channels to broaden your outreach and explore new opportunities.

Explore Digital and Offline Data Solutions

Strengthen customer insights with additional digital and offline data to gain a more holistic view of your customers and prospects.

Maintain Data Control and Integrity

Choose to maintain control of your data by ingesting files within your infrastructure to streamline integration and support your internal data privacy and compliance efforts.

Optimize Omnichannel Reach

Leverage bi-directional identity graphs between digital and offline data to power omnichannel campaigns.

Enhance Your Marketing Strategy and Drive Growth

Build more complete customer and prospect profiles so you can precisely target your audiences and identify areas of opportunity.

Gain a Holistic Customer View

Enhance your first-party data by appending insightful information to create a more complete customer view.
- Validate and enrich your existing customer data.
- Segment based on a broad set of variables.
- Understand behavior, preferences, and trends.
- Add identity profiles to optimize reach.

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