Privacy, Data Transparency, and AI Trust Centre
A Transparency Tapestry for Responsible Data Processing
Data Compliance and Cookies
We use cookies and other online data collection technologies, such as single pixel tags, eTags, and scripts, to help you navigate our website and other online services, to remember your selections, to deliver certain features and content supported by third parties and external tools, to measure the effectiveness of our advertising and other marketing activities, and to remarket to you after you visit our website. We use two types of browser cookies, session cookies and browser cookies. Some of these cookies and data collection technologies may be placed directly by D&B, and we may permit other cookies and data collection technologies to be placed by third parties. We group browser cookies into three categories: Required, Functional, and Advertising. You can manage your preferences with our Cookie Consent Manager by clicking on “Cookie Preferences” on the footer of our websites at any time. For more information, review our Cookie Policy.
Data Retention
Dun & Bradstreet stores data in accordance with our Records Management and Data Retention Policy. This Policy supports our policies on Data Compliance and Ethics, which sets the baseline standard for data retention at D&B. It also supports our Policy on Privacy and Personal Data Protection, which requires that Personal data is stored only as long as necessary for the purpose it was collected or otherwise in accordance with any applicable minimum periods defined by law. Where a legally defined period applies, we delete the data in accordance with the expiration of that period.
We define retention periods for D&B data that align with our legal obligations and legitimate business needs. Our data retention periods align with the purposes for which data are processed and the records and systems in which they are maintained. Data retention periods are documented for our data processing activities and systems. Data contained in static records are maintained in accordance with the retention periods for those records. This standard is supported by our Records Management and Data Retention Policy, which includes specific retention periods for various types of data and records, including personal data.
Data Security
Dun & Bradstreet has implemented a comprehensive cyber and data security program to protect D&B data, systems, and assets from loss, misuse, and unauthorized access, disclosure, alteration, or destruction based on the nature of the data and the risks associated with data processing, taking into account current technology best practices and the cost of implementation.
Our data security functional policies include, but are not limited to the following core policies:
- Acceptable Use of Information Assets Policy
- Information Security Management Systems Policy
- Information Security Policy Framework
- Information Security Policy
- Data Handling Standard
- Cryptographic Standard
More information about these functional policies and our cyber and data security program and controls is available in our overview of our D&B Information Security Control Environment.
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